Client Success Stories
I learn the business first. Then I build.
Most of the people below have been with me for years, through rebrands, new revenue lines, and whole changes of direction. So these are not project write-ups. Each one is the full arc of a business I got deep into, in order, including the parts where I talked them out of my own earlier work.
August 2026 Pindrop: he built the platform, I told him what he couldn't see
Three weeks old, signing people up faster than anyone could watch, and custom domains, the thing his customers needed to go live, would not work. He is not a developer and he built all of it himself. I came in from outside, fixed it in a day, and then spent a session on where the product actually goes.
Since April 2024 Sheffler & Company: from a Wix page to running their proposals
Before they could price a job, somebody had to dig through county and state websites, and every proposal was put together by hand in Word. A 50-year-old engineering and surveying firm hired me for a website. Two years later their leads, their site research, and their proposals have a home in software I built for them.
Since July 2022 The Bus Stops Here Foundation: I built their second website, then told them to delete it
Their site was built by a developer who was gone, and nobody at the foundation could change it. I moved Jerome Bettis's foundation onto something its own people could run, built its golf tournament a site of its own, ran both for four years, and then told them the tournament site should stop existing.
Since July 2022 Valiant 3: from a website I inherited to the agency it actually describes
Their website was still selling social media tips while the business had turned into a sports agency. I ran the site from 2022 while that change happened quietly, and in 2026 I rebuilt it around the company they actually are.
Valor PGH: a website, a lead system, and a partner in under two weeks
Kyle couldn't edit his own website, and the quote widget on it was handing people false rates before he ever talked to them. Two weeks after he asked me for a website, he had one, plus a lead capture system, a content plan, and a partner who knows his business.
Since January 2023 Quality Choice Landscaping: from a Wix page they didn't love to a business that outgrew mowing
Austin had a Wix site he didn't love, no business email, and leads that turned into phone tag. That was January 2023. Since then the site has been rebuilt twice, the business has outgrown mowing, and we are still working together. This is the story of a client who grew up with me.
Since June 2025 Polverini & Wiater: a new firm, a new site, a new start
Jake's firm was changing its name, its partners, and its domain all at once, and its website was a GoDaddy page with a couple of FAQs. I scoped the new site, ran the build, and launched it the same day the rebrand went live.
Automattic: what WordPress.com looks like to someone who has never used it
The people who build a product every day are the last ones who can see it like a new customer. Automattic paid me to be that new customer: I signed up for WordPress.com like a stranger, recorded every place I got lost, and then told them the part that was hardest to say.